and technology through research & innovation.
Digital Solution Researcher at Pandawa Agri Indonesia — driving digital innovation and AI implementation to elevate business performance. Co-Founder of Simetris Digital Agency with 6+ years navigating complex digital projects from conception to impact.
Research Focus
Areas of Interest- Structured AI prototyping to identify the right, sustainable digital solutions
- Machine learning-powered process automation for operational efficiency
- Strategic decision-making grounded in data-driven insights
- Rigorous proof-of-concept evaluation of emerging AI tools
- Technology research to surface trends relevant to the agritech sector
- Digital roadmap design and measurable initiative planning
- Cross-functional collaboration to ensure successful adoption and execution
- Business impact measurement through efficiency and scalability metrics
- Applying ISO/IEC 27001 standards to enterprise platforms — backed by formal certification
- Cyber threat research and development of system protection protocols
- Data security policy compliance across cloud and hybrid environments
- Implementing security measures to safeguard sensitive company information
- Platform analytics and performance data interpretation for strategic recommendations
- Algorithmic SEO research leveraging machine learning and NLP for keyword strategy
- Analysis of AI's impact (Google SGE) on future digital marketing strategy
- Competitive research and market intelligence to sharpen decision-making
As a Digital Solution Researcher, I bridge the gap between business needs and technology — delivering solutions that are innovative, measurable, and built to last. Whether for internal operations or agricultural partners, the goal is always impact you can see. Open to applied research collaboration in AI, digital transformation, and information security.
— Arran Nabilah C.R · Digital Solution Researcher · Pandawa Agri IndonesiaExperience
Career TimelinePRESENT
Driving digital innovation and AI implementation to elevate business performance and operational efficiency. Integrating technology exploration, AI prototyping, and data-driven insights to accelerate the company's digital transformation agenda.
- Research emerging digital technology trends, AI implementation approaches, and enterprise platform optimization opportunities.
- Translate business and user needs into digital initiatives that meaningfully improve efficiency and scalability.
- Develop digital strategies and roadmaps that align technology adoption with organizational priorities.
- Collaborate with cross-functional teams and stakeholders to ensure successful project execution and impact.
- Lead evaluation and proof-of-concept testing of cutting-edge tools to identify the most effective and sustainable solutions.
- Support marketing initiatives through SEO & SEM optimization and data analytics to strengthen digital presence.
SEP 2025
Responsible for overseeing and driving project success from initiation through delivery — ensuring every project landed on time, within budget, and aligned with company goals.
- Project Planning: Built and executed comprehensive project plans, establishing clear objectives, timelines, and budget allocations across every phase.
- Team Leadership: Coordinated cross-functional teams, assigned tasks based on individual strengths, and fostered a collaborative environment built on accountability.
- Budget & Timeline Management: Kept a close eye on budgets and timelines, making proactive adjustments to prevent delays or cost overruns before they happened.
- Performance Tracking & Reporting: Monitored project progress consistently and delivered detailed stakeholder updates to maintain full transparency throughout.
- Risk Mitigation: Proactively identified potential risks, implemented mitigation strategies, and addressed challenges quickly to keep every project firmly on track.
- Project Review & Closure: Conducted thorough post-project evaluations to measure outcomes, extract key learnings, and continuously sharpen processes for future work.
SEP 2025
- Platform System Management: Owned the management and maintenance of company platform systems to ensure smooth operations; identified development and improvement needs proactively.
- Relationship Management: Built and sustained strong relationships with internal users (employees) and external stakeholders (customers, business partners); managed communications and provided ongoing platform support.
- Development Project Leadership: Led platform development projects end-to-end; coordinated project teams, set targets, and ensured every project ran on-schedule and on-budget.
- Performance Strategy: Designed and implemented strategies to improve platform performance and efficiency; conducted business and technology needs analysis to propose relevant, high-impact solutions.
- Performance Monitoring: Regularly monitored platform health to ensure optimal performance; swiftly identified and resolved issues or disruptions before they impacted users.
- Data & Analytics: Collected, analyzed, and interpreted platform performance data; translated analytics into reports and actionable improvement recommendations.
- Training & Support: Delivered user training programs and provided both technical and non-technical support across the organization.
- Data Security Compliance: Ensured all platform activities complied with applicable data security policies and regulations; implemented security measures to protect company information.
- SEO & SEM Management: Developed and executed SEO and SEM strategies to boost the company's online visibility and digital reach.
SEP 2025
Kept IT infrastructure running reliably — managing networks, servers, and operating systems across the organization. Responsibilities spanned internal application development, cross-department IT optimization, IT project management, website development, and SEO/SEM. Required strong communication, analytical thinking, creativity, and hands-on problem-solving.
PRESENT
- Client & Customer Management: Maintained strong, long-term client relationships; handled needs, requests, and concerns professionally; delivered consistent project progress updates; identified opportunities to deepen business partnerships.
- Team & Project Scope Management: Organized and led teams toward project goals; defined project scope clearly and distributed responsibilities; ensured effective internal communication; resolved issues and challenges throughout execution.
- Planning & Budgeting: Developed detailed project plans including timelines, resources, and deliverables; managed project budgets for maximum cost efficiency; identified potential risks and built mitigation plans; reported financial status to stakeholders.
- Software House Management: Shaped the development strategy for Simetris Software House; managed the project portfolio; coordinated product and service development based on market demand; upheld the quality of every deliverable.
- Multi-Project Handling: Oversaw and managed 10+ projects simultaneously; prioritized tasks and allocated resources effectively; ensured on-time delivery across all client engagements; adapted fluidly to diverse client needs.
APR 2025
- Strategy Development: Crafted comprehensive SEO and SEM strategies aligned with business goals; delivered actionable marketing advice directly to brand owners.
- SEO Optimization: Conducted website audits, keyword research, and competitor analysis; optimized on-page elements, technical SEO factors, and content strategy to improve organic rankings.
- SEM Campaign Management: Created, managed, and optimized paid campaigns across Google Ads and Meta Ads; set budgets, bid strategies, and campaign schedules to consistently hit KPIs.
- Performance Analysis: Monitored and analyzed campaign performance using analytical tools including Google Analytics; produced detailed reports with insights and recommendations to drive continuous improvement.
- Collaboration & Consultation: Worked alongside creative, content, and technical teams; advised stakeholders on emerging trends and innovative marketing approaches to stay ahead of the curve.
APR 2025
- Campaign Strategy: Developed targeted SEM strategies, conducted market and competitor research, and delivered strategic marketing advice to brand owners.
- Keyword & Audience: Executed keyword research and defined precise audience segments to ensure campaigns reached the right people.
- Campaign Management: Set up and managed campaigns end-to-end, overseeing budgets and bidding strategies for optimal performance.
- Optimization: Ran A/B tests and refined strategies continuously to lift CTR, conversions, and ROI.
- Reporting & Collaboration: Analyzed performance data, prepared regular reports, and coordinated with teams and clients to sharpen marketing strategy over time.
FEB 2020
Interned within the Planning Division at PT. PLN (Persero) UP3 Madiun. Responsible for developing web applications to support the operational needs of the planning department.
Skills
Competencies & CertificationsProjects
Portfolio of WorkEducation
Academic BackgroundA rigorous Diploma program in Management Information Systems, providing a strong academic foundation across information systems management, software engineering, database management, and computer networking.
This education became the cornerstone of a career spanning IT, digital platform management, enterprise systems development, and the digital technology research being carried out today.
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